Understanding Your Institution’s Whole Brand

If you’ve ever wished you had a better way to uncover and analyze everything that’s said about your institution when you’re not around, watch the recording of our recent webinar. Together with our new partners, ethnographic research agency Feedback, we discuss how better listening enables more impactful marketing campaigns.

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Meet Our Newest Partner, Feedback

Spark451 has proudly entered a strategic partnership with Richmond, Virginia-based ethnographic research agency, Feedback. This complementary relationship combines the notable strengths of both agencies to provide colleges and universities with a new level of data-driven marketing strategies and messaging that truly resonate with their target audiences.

Key institutional benefits will include:

Exploring how audiences make decisions
Identifying and analyzing brand perceptions
Competitor profiles and brand sentiment
Channel and influencer identification
Understanding whole-community behavior and best practices

About Spark451

Spark451 is a strategic marketing and technology firm focused on higher education. We specialize in enrollment marketing, student search, creative services, and digital media. As marketing experts, we integrate a multitude of communication channels and digital platforms for effective student recruitment, advertising, and media.

Spark451

865 Merrick Avenue, Suite 451
Tel: 516.442.4650
Email: connect@spark451.com